Dark Vale Games Partners With Maverick PR
Posted by PR_Flak in 
California-based independent developer Dark Vale Games turns to Maverick PR to unveil their first project.
Last year in an interview with Neocrisis about Maverick PR, MavPR Partner Matt Frary was asked about some of the ideals on which the company was founded, and specifically which of those ideals had not yet been fully explored to satisfaction. He said this:
“…we have always personally and professionally identified and bonded with game developers. So, finding a way to work effectively with independent dev teams – to help them be successful and play with the big boys – remains an objective for the Company.
This couldn’t be more true. The team at Maverick has always fostered and enjoyed incredibly close relationships with the development studio teams on all of our projects, whether it was during our time at large publishers or as external PR representatives. Understanding, interacting and valuing the creative minds behind the game as always been a key strength in our work and an ongoing goal of ours.
With that in mind, we are really excited to announce that we have the opportunity to work with another great independent team, Dark Vale Games, on their upcoming project. This game is really going to surprise people with its design focus and other AAA-level tricks up its sleeves. We can’t talk about it in detail now… but we will very soon.
As a group, we love working with indie devs because of the pure commitment to the work, the deep passion for the product, and their ability to work outside the traditional system.
Working outside the confines of that system allows frees the game design document from heavy influences from sales charts, marketing points or focus groups. Instead game design can be dominated by true gameplay vision, by a commitment to creating what is fun, and by the direct interaction between the developer with the kinds of games and the kinds of players for whom the title is intended.
All of that high-minded idealism is absolutely TRUE about Dark Vale and their new project. And we couldn’t be more pleased that the team has chosen us to partner with to launch the game. And the game looks awesome… as this unreleased concept art proves. Unreleased concept art? Here? I know, I know!!
So for that goal of working with independents… we’re getting there now with our previously announced work on HAWKEN and now our upcoming partnership the great team at Dark Vale Games!
More details to come — stay tuned!
History As Told Through MavPR East’s Gaming Tee-Shirt Storage
The Pending Move of MavPR East Unearths Archaeological Treasure Trove of Giveaway Tees
The principals of Maverick PR have been around for a long time. A REALLY long time. If you haven’t checked out our BIG HUGE LIST of the games we have worked on — go look at it now (always being updated)– we’ll wait… OK, so now you’ve seen we’re older than dirt and have worked on just about every platform and genre there is in video games.
This is probably an unnecessary look for a drug kingpin...
With the pending move of MavPR East to a new location, everything is being turned upside down, sorted through, tossed out and/or repacked. And within that process, we’ve unearthed a satisying cache of gaming tee shirts from years past. For some reason, it’s difficult to part with certain shirts — the Quakecon tee shirts are a great example. I haven’t worn them in years, but they’ve been sitting here in my office with me for MORE THAN A DECADE!
While dozens of other shirts have been given away already to various folks, including a pretty happy nephew… these shirts have survived the test of time, dodging the major culls of the past and taking up my storage space… indefinitely.
I mean Quakecon 1999? 1999!?!?!?
So here is a look at some of the shirts (and a hat) that roam about the office. If any strike your fancy, let us know… maybe we’ll send it to you. Except the UT04 jerseys, those are going to make their long-promised and super… uh… epic pilgrimage back to… well… Epic!
I would like to thank my life-size Tony Montana, from Scarface: The World Is Yours, for agreeing to be the model in this photo shoot. Cue the techno music!
Maverick Straps In On HAWKEN
Meteor Entertainment Turns to Maverick PR To Lock-And-Load HAWKEN for E3 2012
Maverick PR Gears Up To Take Los Angeles with HAWKEN — One Of 2012′s Most Exciting New Products — at E3 2012!
Without exaggeration or hyperbole, we can honestly say that this is an incredibly exciting announcement for the crew here at Maverick PR. We’re happy to share that we will be partnering with Meteor Entertainment and Adhesive Games during E3 2012 on HAWKEN, the shockingly gorgeous mech game that has lit up the Internet with early gameplay videos and screenshots.
For more on HAWKEN directly, please visit the game’s official site [http://www.playhawken.com/] or the game’s Facebook page at: [https://www.facebook.com/playhawken]
HAWKEN looks amazing, and to gamers' delight, will be available later this year!
If you follow video games, you’ve probably already heard of HAWKEN or have at least seen the stir the game caused when the first gameplay video trickled out a while back. The reaction at the time was — if I remember correctly — stunned disbelief (and pure excitement).
Not only was somebody finally bringing back the beloved and much-neglected Mech genre, but the graphics and gameplay looked almost too good to be true. A new Mech game?? Done RIGHT??? Yes!
read more
SGI Releases Speed Racer: The Beginning for iPhone
“He’s a demon and he’s gonna be chasin’ after someone…”
What does the “S” stand for in your shiny new iPhone 4S? Speed, that’s what.
And to help you enjoy all of that marvelous iOS speed, Maverick PR client Social Games International, Inc. (SGI), a digital entertainment company and leading publisher of branded games for mobile and social platforms, has just released Speed Racer: The Beginning for iPhone onto the App Store. The game will be also be available for iPad next month, for you big-screen junkies.
read more
Back From PAX East 2012!
Another Penny Arcade Expo is in the books, and this one in the backyard of MavPR (East) HQ — right here in sunny Massachusetts. Home of the country’s mightiest pro sports teams as well as more Dunkin Donuts than people.
PAX East 2012 was the biggest PAXe yet, and there were more fans, more games, more cosplay and more work than you can shake a stick at.
The Maverick crew worked with Square Enix for PAX East once again this year, booking up quite literally hundreds of media appointments in a private VIP-showing of Sleeping Dogs, Quantum Conundrum, Theatrhythym Final Fantasy, Kingdom Hearts 3d Dream Drop Distance and Heroes of Ruin. And, just because SE is cool like this, we also got to throw out a special surprise VIP showing of Hitman: Absolution, one of the most anticipated games of the year!
Square Enix had one of the best lineups at the show, and this is a trend that continues into the next year as well.
We had a great time visiting with a ton of media that we rarely get face time with — from old friends to new friends alike. If you came and wrote, share your links with us either via email or on our [Facebook page].
If you didn’t get a chance to join us for the demos, or you’re just a fan of the games who stumbled across this page, make sure to search around the web for each of the games. There are hundreds of articles coming out right now and in the next couple of days that can tell you exactly what these titles are like to play!
TheGameEffect Interviews MavPR Partner Matt Frary About PR, Video Games and More
World famous video game PR maestro (as well as Maverick PR Partner) Matt Frary was recently approached by up-and-coming video game site TheGameEffect to take part in their ongoing series, “Unsung Heroes.”
- ED: if you missed the previous interview with Matt which ran on GamerFitNation, check it out here.
Unsung Heroes is a cool series wherein writers talk to some of the lesser known folks working behind-the-scenes to put video games on players’ proverbial tables. You know… NOT the Cliff Bleszinskis or the David Jaffes… we’re talking the guys behind the guys behind the guy. Between producers and marketers and PR folks and testers and art designers and level builders… there are a lot of people that help deliver the games we love to play.
Scarygirl Creeps Her Way Onto XBL and PSN
Scarygirl for XBL, PSN, PC (www.scarygirlgame.com), Square Enix
….
When something straight-up awesome-looking comes floating across a game PR person’s desk, that’s when our jobs become even more fun than they already are. And for anyone who has seen even a teensy bit of Nathan Jurevicius’ award-winning graphic novel Scarygirl, they already know that awesome-looking doesn’t begin to describe the eye-patched, tentacled, stitch-mouthed cute girl with a hook…
MMO & RPG Sites Dive Deeper Into New FINAL FANTASY XIV Roadmap
Square Enix and the Final Fantasy XIV team recently pulled back the curtains on some pretty major development plans for the future, including huge changes, updates and upgrades that will take Final Fantasy XIV into the future. If you missed the announcement, you can check it out via the Lodestone at http://lodestone.finalfantasyxiv.com/pl/teaser/
This is an exciting time for the game and its fans, as the Company shows off its commitment to quality and the franchise by sharing the rather impressive roadmap for future improvements and content changes while, at the same time, highlighting all of the hard work and quality upgrades that have gone into the game to date. read more
Reviews Start In On Deus Ex: Human Revolution – The Missing Link
With the release of Deus Ex: Human Revolution — The Missing Link just around the corner, we’re excited to be kicking off the review program with a handful of PC evaluations.
If you’re not familiar with DX:HR — The Missing Link, how about a quick primer? This is the first downloadable content pack created by Eidos-Montreal for their award-winning hit game, Deus Ex: Human Revolution, a game which successfully continued the awesome legacy of the Deus Ex franchise with amazing review scores and hours of sneaking, punching, shooting, augmented fun. The DLC fills in a critical missing portion of the main game, allowing fans to explore further into the conspiracy and find out what happened to Adam at his darkest hour. read more
Maverick Fires Up Quantum Conundrum
Kim Swift and the Airtight Team Prepare for Their Panel at PAX Prime 2011
SEATTLE — We’re excited to announce, for those who do not already know, that Maverick PR is working on the next great game from designer Kim Swift, co-creator of Portal, entitled Quantum Conundrum.
That’s right! And honestly, we can’t be any more excited that Square Enix turned to us when they needed a monster PR announcement for this important upcoming downloadable title.
Not only is the game flat-out amazing (DLC is really coming a long, long way), but you see, Kim was also an integral team leader for a pair of our own in-house favorite titles — Left 4 Dead and Left 4 Dead 2. Oh the many hours we’ve logged blasting Zombies and yelling at one another for release from a pesky Smoker… but that’s another story all together, people. read more
Recent Posts
- Dark Vale Games Partners With Maverick PR
- History As Told Through MavPR East’s Gaming Tee-Shirt Storage
- Maverick Straps In On HAWKEN
- SGI Releases Speed Racer: The Beginning for iPhone
- Back From PAX East 2012!