Browsing all articles tagged with square enix

The Reflected Glow of Our Awesome Clients

Posted Posted by PR_Flak in BLOG, Maverick PR Business, Video Game Public Relations     Comments Comments Off
Jun
26

Maverick PR Clients CLEAN UP At E3 2012; We Take a Moment To Bathe In Their Glory

A writer from a video game web site emailed me last week after we announced the new game FORGE from indie developer Dark Vale Games and he said (paraphrasing) “Wow… you guys really know how to pick the best clients … they’re all doing such interesting things.” I couldn’t agree more. Some of that is dumb luck, of course, but a lot of it is by choice.

We’re not a big agency and we don’t handle HALO or CALL OF DUTY.  Sure part of us would like to swim around in that obscene amount of gamer cash, but we started Maverick with the intent of choosing who we work with and the way we work.  We honestly feel that our client partners are some of the most innovative, creative and downright interesting people and products in the industry.  And it seems that everyone who went to E3 2012 agrees with us. Our clients ARE the best!
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Another E3 In The Books! Now… Back to Life.

Posted Posted by PR_Flak in BLOG, Maverick PR Business, Video Game Public Relations     Comments Comments Off
Jun
11

The Maverick Team Knocks Out Yet Another E3 With Awesome Products, Tons of Coverage and Some Sweet, Sweet Awards!

Another June rolls by and another E3 is put to bed, this time with the Maverick team working on some of the highest regarded games and products at the show, from expected hits to sleeper surprises.

Read on below to check out some of the awesome games and products Maverick PR had the chance to work at this year’s extravaganza (in alphabetical order):
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Back From PAX East 2012!

Posted Posted by PR_Flak in BLOG, Maverick PR Business, Video Game Public Relations     Comments Comments Off
Apr
9

Another Penny Arcade Expo is in the books, and this one in the backyard of MavPR (East) HQ — right here in sunny Massachusetts.  Home of the country’s mightiest pro sports teams as well as more Dunkin Donuts than people.

PAX East 2012 was the biggest PAXe yet, and there were more fans, more games, more cosplay and more work than you can shake a stick at.

The Maverick crew worked with Square Enix for PAX East once again this year, booking up quite literally hundreds of media appointments in a private VIP-showing of Sleeping Dogs, Quantum Conundrum, Theatrhythym Final Fantasy, Kingdom Hearts 3d Dream Drop Distance and Heroes of Ruin. And, just because SE is cool like this, we also got to throw out a special surprise VIP showing of Hitman: Absolution, one of the most anticipated games of the year!

Square Enix had one of the best lineups at the show, and this is a trend that continues into the next year as well.

We had a great time visiting with a ton of media that we rarely get face time with — from old friends to new friends alike.  If you came and wrote, share your links with us either via email or on our [Facebook page].

If you didn’t get a chance to join us for the demos, or you’re just a fan of the games who stumbled across this page, make sure to search around the web for each of the games.  There are hundreds of articles coming out right now and in the next couple of days that can tell you exactly what these titles are like to play!

John de Lancie Voices for Quantum Conundrum

Posted Posted by PR_Flak in BLOG, Maverick PR Business     Comments Comments Off
Apr
4

Square Enix has announced that renowned actor John de Lancie will lend his voice to the amazing upcoming game Quantum Conundrum.  Check out the video above for the info straight from the horse’s mouth!

Scarygirl Creeps Her Way Onto XBL and PSN

Posted Posted by PR_Flak in BLOG, Maverick PR Business     Comments Comments Off
Jan
24
ScarygirlScarygirl for XBL, PSN, PC (www.scarygirlgame.com), Square Enix

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When something straight-up awesome-looking comes floating across a game PR person’s desk, that’s when our jobs become even more fun than they already are.  And for anyone who has seen even a teensy bit of Nathan Jurevicius’ award-winning graphic novel Scarygirl, they already know that awesome-looking doesn’t begin to describe the eye-patched, tentacled, stitch-mouthed cute girl with a  hook…

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MMO & RPG Sites Dive Deeper Into New FINAL FANTASY XIV Roadmap

Posted Posted by PR_Flak in BLOG     Comments Comments Off
Oct
21

Square Enix and the Final Fantasy XIV team recently pulled back the curtains on some pretty major development plans for the future, including huge changes, updates and upgrades that will take Final Fantasy XIV into the future. If you missed the announcement, you can check it out via the Lodestone at  http://lodestone.finalfantasyxiv.com/pl/teaser/

This is an exciting time for the game and its fans, as the Company shows off its commitment to quality and the franchise by sharing the rather impressive roadmap for future improvements and content changes while, at the same time, highlighting all of the hard work and quality upgrades that have gone into the game to date. read more

Reviews Start In On Deus Ex: Human Revolution – The Missing Link

Posted Posted by PR_Flak in BLOG, Maverick PR Business     Comments Comments Off
Oct
17

With the release of Deus Ex: Human Revolution — The Missing Link just around the corner, we’re excited to be kicking off the review program with a handful of PC evaluations.

If you’re not familiar with DX:HR — The Missing Link, how about a quick primer?  This is the first downloadable content pack created by Eidos-Montreal for their award-winning hit game, Deus Ex: Human Revolution, a game which successfully continued the awesome legacy of the Deus Ex franchise with amazing review scores and hours of sneaking, punching, shooting, augmented fun.  The DLC fills in a critical missing portion of the main game, allowing fans to explore further into the conspiracy and find out what happened to Adam at his darkest hour. read more

Maverick Fires Up Quantum Conundrum

Posted Posted by PR_Flak in BLOG, Maverick PR Business     Comments Comments Off
Sep
16

Kim Swift and the Airtight Team Prepare for Their Panel at PAX Prime 2011

SEATTLE — We’re excited to announce, for those who do not already know, that Maverick PR is working on the next great game from designer Kim Swift, co-creator of Portal, entitled Quantum Conundrum.

That’s right!  And honestly, we can’t be any more excited that Square Enix turned to us when they needed a monster PR announcement for this important upcoming downloadable title.

Not only is the game flat-out amazing (DLC is really coming a long, long way), but you see, Kim was also an integral team leader for a pair of our own in-house favorite titles — Left 4 Dead and Left 4 Dead 2. Oh the many hours we’ve logged blasting Zombies and yelling at one another for release from a pesky Smoker… but that’s another story all together, people. read more

Maverick Parties With the DXHR PAX Faithful

Posted Posted by PR_Flak in BLOG, Maverick PR Business     Comments Comments Off
Sep
15

SEATTLE — We’ve had an amazing time working on one of the best games of 2011, Deus Ex: Human Revolution, for the past year or so.  It was a long (and worthwhile) road for everyone from the development team to the marketing crew and including the diehard series fans who have waited several long years for a sequel to call their own. read more

Final Fantasy IV: The Complete Collection Gets High Marks!

Posted Posted by PR_Flak in BLOG, Maverick PR Business, Video Game Public Relations     Comments Comments Off
Apr
19
FFIV:TCC Screenshot
Final Fantasy IV: The Complete Collection is Now Available for Sony’s PSP… Go Find It!

 

We’ve had the distinct pleasure of working with Square Enix on TWO amazing titles for PSP this year, Tactics Ogre which shipped earlier this Spring, and now Final Fantasy IV: The Complete Collection which is now available and is being received by top gaming media with great review scores!  read more