Dark Vale Games Partners With Maverick PR
Posted by PR_Flak in 
California-based independent developer Dark Vale Games turns to Maverick PR to unveil their first project.
Last year in an interview with Neocrisis about Maverick PR, MavPR Partner Matt Frary was asked about some of the ideals on which the company was founded, and specifically which of those ideals had not yet been fully explored to satisfaction. He said this:
“…we have always personally and professionally identified and bonded with game developers. So, finding a way to work effectively with independent dev teams – to help them be successful and play with the big boys – remains an objective for the Company.
This couldn’t be more true. The team at Maverick has always fostered and enjoyed incredibly close relationships with the development studio teams on all of our projects, whether it was during our time at large publishers or as external PR representatives. Understanding, interacting and valuing the creative minds behind the game as always been a key strength in our work and an ongoing goal of ours.
With that in mind, we are really excited to announce that we have the opportunity to work with another great independent team, Dark Vale Games, on their upcoming project. This game is really going to surprise people with its design focus and other AAA-level tricks up its sleeves. We can’t talk about it in detail now… but we will very soon.
As a group, we love working with indie devs because of the pure commitment to the work, the deep passion for the product, and their ability to work outside the traditional system.
Working outside the confines of that system allows frees the game design document from heavy influences from sales charts, marketing points or focus groups. Instead game design can be dominated by true gameplay vision, by a commitment to creating what is fun, and by the direct interaction between the developer with the kinds of games and the kinds of players for whom the title is intended.
All of that high-minded idealism is absolutely TRUE about Dark Vale and their new project. And we couldn’t be more pleased that the team has chosen us to partner with to launch the game. And the game looks awesome… as this unreleased concept art proves. Unreleased concept art? Here? I know, I know!!
So for that goal of working with independents… we’re getting there now with our previously announced work on HAWKEN and now our upcoming partnership the great team at Dark Vale Games!
More details to come — stay tuned!
History As Told Through MavPR East’s Gaming Tee-Shirt Storage
The Pending Move of MavPR East Unearths Archaeological Treasure Trove of Giveaway Tees
The principals of Maverick PR have been around for a long time. A REALLY long time. If you haven’t checked out our BIG HUGE LIST of the games we have worked on — go look at it now (always being updated)– we’ll wait… OK, so now you’ve seen we’re older than dirt and have worked on just about every platform and genre there is in video games.
This is probably an unnecessary look for a drug kingpin...
With the pending move of MavPR East to a new location, everything is being turned upside down, sorted through, tossed out and/or repacked. And within that process, we’ve unearthed a satisying cache of gaming tee shirts from years past. For some reason, it’s difficult to part with certain shirts — the Quakecon tee shirts are a great example. I haven’t worn them in years, but they’ve been sitting here in my office with me for MORE THAN A DECADE!
While dozens of other shirts have been given away already to various folks, including a pretty happy nephew… these shirts have survived the test of time, dodging the major culls of the past and taking up my storage space… indefinitely.
I mean Quakecon 1999? 1999!?!?!?
So here is a look at some of the shirts (and a hat) that roam about the office. If any strike your fancy, let us know… maybe we’ll send it to you. Except the UT04 jerseys, those are going to make their long-promised and super… uh… epic pilgrimage back to… well… Epic!
I would like to thank my life-size Tony Montana, from Scarface: The World Is Yours, for agreeing to be the model in this photo shoot. Cue the techno music!
Maverick Straps In On HAWKEN
Meteor Entertainment Turns to Maverick PR To Lock-And-Load HAWKEN for E3 2012
Maverick PR Gears Up To Take Los Angeles with HAWKEN — One Of 2012′s Most Exciting New Products — at E3 2012!
Without exaggeration or hyperbole, we can honestly say that this is an incredibly exciting announcement for the crew here at Maverick PR. We’re happy to share that we will be partnering with Meteor Entertainment and Adhesive Games during E3 2012 on HAWKEN, the shockingly gorgeous mech game that has lit up the Internet with early gameplay videos and screenshots.
For more on HAWKEN directly, please visit the game’s official site [http://www.playhawken.com/] or the game’s Facebook page at: [https://www.facebook.com/playhawken]
HAWKEN looks amazing, and to gamers' delight, will be available later this year!
If you follow video games, you’ve probably already heard of HAWKEN or have at least seen the stir the game caused when the first gameplay video trickled out a while back. The reaction at the time was — if I remember correctly — stunned disbelief (and pure excitement).
Not only was somebody finally bringing back the beloved and much-neglected Mech genre, but the graphics and gameplay looked almost too good to be true. A new Mech game?? Done RIGHT??? Yes!
read more
THE OTHER SITES: GamerFitNation Part 1: Meet GFN
EdNote: This is the first in a series of profiles that will explore the depth and variety of the video game-focused media. We hope to shine a light on some of the smaller sites who don’t pull numbers like GameSpot but bring the passion, knowledge and fan fervor of the biggest sites in the world. So read on and stay tuned for future profiles… maybe you’ll find a new outlet to visit and they’ll gain you as a fan!
Maverick PR loves GamerFitNation, and not just because they took the time to profile one of the greatest video game PR people of all time… cough-cough… but because they are a site with a positive, focused message and purpose beyond just satisfying the instant news and screenshot demands of fanboys and girls across the world. read more
Final Fantasy IV: The Complete Collection Gets High Marks!
- Final Fantasy IV: The Complete Collection is Now Available for Sony’s PSP… Go Find It!
We’ve had the distinct pleasure of working with Square Enix on TWO amazing titles for PSP this year, Tactics Ogre which shipped earlier this Spring, and now Final Fantasy IV: The Complete Collection which is now available and is being received by top gaming media with great review scores! read more
GamerFitNation Profiles MavPR’s Resident P90Xer
- Matt mugs his best “STANDARD INTERNET DORK POSE” A Camera Angle Which Other MavPR Partners Find Decidedly LESS Funny Than Matt Does. Shame, Really. :-p
“I don’t mind dying, but I’ll be damned if I die early and miss out on time with my son simply because I couldn’t stop eating crappy food or because I was too lazy to get my ass off the couch.”
- MavPR Partner Matt Frary in GamerFitNation’s True Gamer of the Week Profile
One of your favorite young video game sites, GamerFitNation, has selected Maverick PR Partner Matt Frary as their “True Gamer of the Week” this week. This is a totally fitting title and the perfect site to profile Matt, because his nearly obsessive man-love of P90X has kept him neatly trim for more than 7 months now. We’d post a picture of his rock-hard abs here, but it would be far too overpowering for teh Internets to handle.
Matt Becomes A Contributor to “Evolution of PR”
MavPR’s old friend, Tom Ohle, who we knew first at BioWare during our work on the Neverwinter Nights franchise and then later when he was running Evolve PR, has launched a new blogging site for marketing and PR professionals called “Evolution of PR.” Essentially it’s a place where we can gather, post thoughts and discuss theory amongst marketing, PR and media professionals, focusing quite a bit on the video game industry.
Tom asked me to participate, and really, I’m more than happy to. Of course, it will be only from time-to-time so I can still share thoughts both on this site and on PR_Flak’s Flak Attak, but it’s a great idea and we’re really excited to support it.
The first post on EoPR is a reminder to aspiring VG PR professionals that working in this industry is about being a great PR person first, and a lover of video games second. If you don’t have a love of PR and a desire to learn more all the time, you’ll never make it, no matter how many times you’ve finished Halo 3 on the hardest difficulty setting.
Check out the post here. Hope you enjoy it.
- PR_Flak
Recent Posts
- Dark Vale Games Partners With Maverick PR
- History As Told Through MavPR East’s Gaming Tee-Shirt Storage
- Maverick Straps In On HAWKEN
- SGI Releases Speed Racer: The Beginning for iPhone
- Back From PAX East 2012!