Who We Are
Our core team boasts more than 25 years of experience working with the industry’s largest and most influential developers and publishers on mass market franchises and hardcore specialty titles.
The founding principle of Maverick PR is simple – the most veteran PR professionals provide the best PR work – we have no junior staff members, only senior, hands-on video game PR and community experts.
We are gamers and we absolutely love what we do.
Matt “PR_Flak” Frary, Maverick PR Partner
Will Embarrass You In: Unreal Tournament 2004
Will Be Embarrassed In: Any Madden Game
WoW: NE Rogue “Franreyes,” Draenai Hunter “Mavpreast”
Sports: Red Sox, Celtics, Patriots
Matt is a seasoned professional with more than 13 years of experience driving outreach campaigns for consumer technology and video games. Matt has directly managed campaigns for more than 50 games as well as numerous gaming peripherals like graphics cards and mice.
Matt’s strategic outreach campaigns have generated impressive sell-through results, including more than 15 million units sold in North America and more than 20 million units sold worldwide.
Brandon “Grok” Smith, Maverick PR Partner
Will Embarrass You In: CS/HL MP
Will Be Embarrassed In: Madden of any year
WoW: Human Warlock “Savan,” Night Elf Hunter “Grok”
Sports: SD Super Chargers… and UNC
Brandon Smith has been a pioneering public relations professional promoting companies and products in the interactive entertainment industry for more than 15 years.
Brandon has launched more than 50 gaming products in his career, covering a wide variety of genres and on virtually every platform.